What is Display & Video 360?
Studio is a complete solution to build and manage engaging digital ads, from custom video to dynamic creative.
You can build Studio creatives using Google Web Designer, your favorite authoring tool, or any source code editor. Studio’s software development kit (SDK) and components help you add creative features such as videos, image galleries and maps. Each component has built-in tracking for detailed data about your creative’s performance.
The tool used to create a rich media creative. It is a comprehensive system where you can create, test, display, preview and report rich media ads.
Rich media ads can grow, play HD videos, let users tweet, shop, play games, and more. In addition, they offer extensive reporting capabilities to help you get a clear picture of how your audience interacts with the ad.
All creations prepared in Studio have to be displayed by the Campaign Manager 360 service.Read more
Creations prepared in Studio and served via Campaign Manager 360 can be integrated with campaigns managed by DV 360.Read more
Each tool is licensed separately, but you can purchase it as a Google Marketing Platform full stack. Please send us a brief to get more information on the pricing model along with the terms and conditions of using the GMP ecosystem.
In addition to the ongoing support, FSE provides its partners with extensive trainings and workshops on using the selected tool. The level of the aforementioned course will be defined on customer’s demand.